Actually, backlinks are one of the most important treasure your site must have. This way, you are not only creating credibility, but also authority. Once you have those, search engine will be friendly to you and even rank you up to the top!
You might wonder how to do it?
No worries, I got it all stock up for you.
Here are some good ways to get backlinks:
BEGGING TO SOMEONE
This has been a strategy used by Internet marketers for so long, even up to date. Do you remember checking your e-mail saying requesting you to click the link, etcetera. Yet, it is still a good way to get quality links.
Just be sure you make your emails more personal and very specific. The downside of the link request is that they are not very scalable, they require a lot of time to do them effectively, but they can yield high quality links. (don’t forget to beg your friends and family if they have websites)
PR RELEASES
PR Releases are a good way to build links, especially for small businesses. These are often picked up by news sites (and other PR release sites), so make sure you have a link pointing back to your site with good anchor text.
TRADE A LINK
One of the simplest way to have more traffic and especially getting links is no other than exchanging links. Like in the old teenager style of exchanging their stationary.
Instead of buying links in footers or sidebars, look into exchanging with someone in order to get links to your site into an article, blog post, or other content on their site. Having links in content looks a lot more natural than links in a sidebar. Maybe give someone one of your products in exchange for someone to mention or review your product.
PARTNERS
Ask companies that you partner with to link to you. This is also the same with affiliate programs which you are affiliated with.
BLOG WRITING
While this may sound like pretty basic SEO advice to capture the long tail, this is helpful for building links as well. Mention other sites and link to them, and don’t nofollow the link in the entry itself. Many bloggers will pay attention where their traffic is coming from and who is linking to them and will sometimes mention and link out to these sites.
FREEBIES
Giving something away is a good way to get a lot of links quickly, just make sure people want what you are giving away, otherwise it won’t get talked (linked) about.
DIRECTORY
I don’t mean submitting your site to every directory on the web; submit your site to relevant directories that are indexed by Google and don’t nofollow their links. Bonus points if people actually visit the directories.
WIDGETS
Create widgets, that help people in some way, that can be put on blogs or websites. Then you can put a link back to your site in the widget.
POLLS
This is also a great way to link back to you, because user wants to stay updated about the results and others as well.
QUIZZES AND GAMES
Steer up their minds by creating mindful games which is related to your niche.
Create quizzes or games on your site for users. At the end offer them a badge that can be placed on a blog, website, or social media profile, which will display their score. Like a widget, make that badge include a link back to you page.
GUEST BLOGGING
When you guest blog on someone else’s site, you not only have the opportunity to plug your site in the about the author that is usually at the beginning or end of guest blogs, but you can link to whatever pages on your site that you want with great anchor text. Don’t go overboard with it though.
BEST OF LISTS
Create resource lists that have the ten best sites for off-roading, or whatever topics relate to your site or product.
Tip: Be sure to use good page titles with keywords as people may just copy these.
BE CONTROVERSIAL
In your blog, take a stand, say something controversial, this will get you attention and links from people who agree and disagree with you.
COMMENT SPAMMING
Although, I am not recommending this to you, because it may abuse the site and also you may lose your reputation.
However, this is frequently done in forums and on blogs and can take on many different forms, such as leaving comments that lack substance and don’t add any value to the conversation in order to post the link in your signature (think of all the comments you see that say “this is a great post”).
Besides, you can also comment that says LOOK AT MY COOL NEW HELPFUL PRODUCT and links to some other page. These are really obnoxious to people actually trying to have a conversation. Oh, and it doesn’t work – Almost all blog/forum owners put nofollow tags on external links in comments, AND search engines can easily spot comment spam and devalue it.
BUY TEXT LINKS
Buying links from really blatant sources is just a bad idea, especially if they are all in a footer or sidebar. It is usually a dead give away when a lot of your links just disappear at the same time. Buying links like this way is a good way to get banned. If you can buy links (like reviews) under the radar from a person you know and trust, go for it IF you are willing to take that risk.
RECIPROCAL LINK EXCHANGE
These worked really well, in the 90′s. Now search Engines can easily detect and devalue reciprocal linking. Do this if it will benefit the users on your site some how, otherwise forget about it.
SET-UP MICROSITES
Setting up microsites to create links back to your page is a waste of resources as search engines can tell pretty easily if all the sites are owned by the same person/company. Even if it did work, it takes a lot of effort to build up these sites so that the links on them provide real value to your primary site – it is better to put this effort into your own site.
ARTICLE SUBMISSION
Ok, this can be done well, like guest blogging or if you carefully choose where to submit an article, but most article submission sites are very low quality and are scraped. I would prefer to put good content on my own site as I think there is more value created by having good content on your site opposed to giving your content away for a link or two.
If you enjoyed this post, you should read this: WP Snowball 2 Dashboard
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